Samsung Electronics Co., Ltd has today opened its doors to its brand-new flagship experience store, in Westfield Stratford City.

The store will be operated by Partner Retail Services (PRS&), the exclusive franchisee for Samsung Experience Stores in the UK.

The Samsung Experience Store (SES-L) is Samsung’s latest venture, providing a new playground for consumers to play, learn and find solutions.

Measuring 480 m2, SES Stratford is the UK’s largest Samsung Experience Store, and will feature the widest range of Samsung mobile, tablet and wearable products currently available to buy.