British sweet manufacturer Swizzels is making sweet dreams come true by giving fans the chance to win a magical VIP tour at its sweet HQ.

To win this once in a lifetime, money-can’t-buy experience, fans simply have to find one of five golden Love Hearts rolls hidden in Swizzels’ variety packs.

Swizzels will open its factory doors and welcome the five lucky people who will have exclusive access to explore the sweet creation centre alongside three friends or family members. Not only that, but winners will also get the opportunity to channel their inner inventor and work with the Swizzels experts to have a go at creating their very own sweet.

The five winning golden Love Hearts rolls are hidden in Swizzels’ variety pack range which includes Loadsa packs, Lots of Lollies, Chew Crew and Bumper Bag packs, now on shelves in major retailers nationwide.

Claire Lee, senior brand manager at Swizzels, said:

‘‘We’re so excited to be able to offer fans this once in a lifetime opportunity to visit our wonderful world of Swizzels. It really is a magical experience to see how our most-loved sweets are made – the winners are guaranteed to have lots of fun on the day. The search is on to find the golden rolls which are out there in packs right now, so hurry!’’

If you’re lucky enough to find a golden Love Hearts roll, simply take a picture of the roll and enter the lot code on the back of your Variety pack here: www.swizzels.com/vip.

Those who don’t find a golden roll can still be in with a chance of winning one of thousands of runner up prizes. Simply enter your lot code number on the Swizzels website to find out if you’re a winner.

The competition closes on 31/05/22 and is open to residents within Great Britain.

Swizzels is the UK’s largest family-owned independent sugar confectionery business and one of the few confectionery companies to still manufacture sweets in the UK. The company makes a range of well-known products including Love Hearts, Refreshers, Drumstick Lollies, Rainbow Drops, Double Lollies, Squashies and Fruity Pops.