Traditional games that have made a comeback in London, according to a new report
A new study has revealed that a host of old-fashioned childhood games have had a resurgence over the past 18 months in London, with modern kids returning to the simple activities their parents and grandparents enjoyed.
In fact, 86% of parents based in London claim their kids are now more active than before, because they spent so long inside during lockdowns and have now got bored of their screens.
Research by leisure operator Everyone Active to launch their new Everyone is Family campaign, polled parents and grandparents, with 95% saying they intend to live life to the full this summer, getting off the sofa and exercising together as a family.
The study revealed that nearly 20% said that playing frisbee was now a family game mainstay. And it’s not just classic games that are back in, as half of families based here are now regularly playing football together, nearly 40% are swimming, and over 37% have taken up cycling.
TOP 10 FAMILY ACTIVITIES IN LONDON THIS SUMMER
Football
Running
Cycling
Swimming
Playing catch with a ball
Basketball
Trampolining
Cricket
Skipping
Frisbee
Duncan Jefford, regional director at Everyone Active, commented: “Our research indicates that all types of group activities from rounders to cycling and football are back this summer, with families hoping to enjoy exercising together more than ever before. Our new Everyone is Family campaign aims to support and reconnect families looking to get active together this summer, with free activity plans for parents, grandparents and children to do each week in August.”
The Everyone is Family campaign aims to celebrate family activity this summer, by providing free week-long activity plans to suit every family lifestyles. Families will be able to participate in a number of activities at leisure centres in London*, run by sports and leisure operator Everyone Active.