The international food and beverage company Paulig acquires Panesar Foods, a UK-based manufacturer of sauces, salsas and condiments to accelerate growth in the World Foods category. Through the acquisition, Paulig will bring even more flavorful experiences to its customers and consumers. Panesar Foods is a family-owned company based in Tipton, United Kingdom, with a turnover of £59 million (fiscal year 2023) and 308 employees.

The acquisition combines Paulig’s strong flavoring expertise with Panesar Food’s excellent manufacturing and innovation capabilities and their ability to quickly bring products to market. Through complementary geographies and portfolios, both companies can strengthen their positions in World Foods.

Founded in 1992, Panesar Foods has focused on the United Kingdom as their main market, where it is one of the market leaders in manufacturing of sauces, salsas, and condiments.

“We have collaborated with Panesar Foods for 17 years, and we are very pleased to welcome the company to Paulig. Today, our combined taste expertise and innovation skills unite around a shared ambition: to accelerate our international growth and expand our World Foods offerings with sauces, salsas, condiments, marinades, and dips”, says Rolf Ladau, CEO of Paulig.

“We are incredibly proud of our history and the remarkable growth we have achieved since our culinary journey began in 1992. As Panesar Foods becomes part of Paulig, I am confident that our ambitions for international growth will be realised, and the business will continue to thrive. We share a strong commitment to innovation and delivering high-quality, flavorful products, and I look forward to bringing even more delicious products to the market, together,” says Bill Panesar, CEO of Panesar Foods.

“We are thrilled to join forces with Paulig,” says MD Jas Panesar. “This partnership will allow us to reach new markets and deliver our authentic World Food flavors to a broader audience. We look forward to combining our passion for quality food with Pauligs’ commitment to sustainability and innovation.”

Two family-owned companies united by strong taste expertise

Paulig is a market leader in Tex Mex in Europe, and also present in other World Food categories such as Asia, India and flavoring, where it has a strong position in the Nordics.
With its products sold in 70 countries globally, Paulig has an extensive customer brand offering across multiple channels and strong expertise in concept creation and branded business.

Both Paulig and Panesar Foods are family-owned businesses, united by their strong expertise in taste, and long-term business strategy that places the customer at the center.

Panesar Foods’ headquarters are in Tipton where it also has its three production facilities. All Panesar Foods’ 308 current employees will continue working as new members of Paulig.