Aethos London is delighted to announce The East London Social, a one-off collaborative brunch event taking place on Sunday 19th July 2026. Bringing together two of East London’s most celebrated independent drinks brands, The Pickle House and East London Liquor Company, the afternoon promises a laid-back yet vibrant celebration of the neighbourhood’s creative spirit.

Held in Aethos London’s members’ space, open to the public for the occasion, The East London Social will offer guests an afternoon of indulgent comfort food, Bloody Mary cocktails crafted in collaboration with The Pickle House and East London Liquor Company, and a DJ set to set the tone for a relaxed Sunday session in the heart of Shoreditch. Highlights from the menu include Jersey Oysters with The Pickle House mignonette, Devilled Eggs with sourdough crumb, Fried Chicken & Crispy Potato Waffles with gochujang hot honey, and Eggs Benedict with cured beef pastrami and pickle hollandaise – rounding off with a Tomato Sorbet with strawberries, basil and olive oil. Priced at £45 per person, the menu includes two welcome drinks, sharing starters, a main and dessert.

The East London Social reflects Aethos London’s ongoing commitment to championing local makers and fostering community-led experiences that go beyond the traditional hotel offering, bringing guests, creatives and neighbourhood brands together under one roof.