Apartments Launch at East London’s New Riverside Community

On the 13th November, Guinness Homes are launching a new phase of homes at their flagship development – Leaside Lock in Bromley-by-Bow. The first 92 apartments on offer are an eclectic mix of studio, one and two-bedroom apartments available through Shared Ownership and London Help to Buy, forming part of a new riverside neighbourhood in the heart of east London.

A major placemaking project that will ultimately deliver 965 homes, the mixed-tenure development will wrap around a central piazza, designed to cultivate a sense of community amongst residents. Offering a holistic lifestyle, there will be a broad range of new facilities on-site – including a health and fitness studio, a gym, a convenience store and co-working space.

James Chatt-Collins, Director of Marketing & Sales for Guinness Homes, comments: “We are excited to be delivering this significant new development for Bromley-by-Bow, forming part of what is perhaps East London’s most important regeneration scheme since the 2012 Olympics. Leaside Lock will become a thriving new cultural hub for people to live, work and enjoy – not just creating much-needed new homes for the area, but also providing brand new amenities for residents and members of the public to enjoy.”

“In a prime Zone 2 location with excellent transport links, we are already seeing a great deal of interest from young professionals, first time buyers and even more mature buyers seeking a total lifestyle change post-pandemic. Leaside Lock offers a premium E3 postcode in a popular neighbourhood, without the hefty price tags of nearby Hackney Wick, Bethnal Green and Dalston.”

Phase One of the development comprises of five cohesive buildings, creating a dramatic new gateway to the East End. Three red brick buildings reflect the area’s industrial heritage, while two pale green pre-cast concrete towers reflect the mossy tones of the River Lea tideline.

The tenure-blind apartments are finished to a high specification throughout. Contemporary kitchens are complete with integrated Bosch appliances, while bathrooms and en suites are finished with sleek sanitaryware. Underfloor electric heating is fitted in all apartments, and all residents will have access to a podium garden. A number of blocks will also be complete with roof terraces, offering panoramic views across The City.

Ideal for commuters, Leaside Lock is a three-minute walk* from Bromley-by-Bow Zone 2 Underground Station, connecting to central London and out towards Stratford on the District Line and Hammersmith and City Line. Devons Road DLR Station is also just a few minutes’ walk from the development, connecting to Canary Wharf in seven minutes.

Nearby road links offer direct journeys to London City Airport and out of the capital, while several local shopping and cultural destinations can be reached on foot or bicycle along the river towpath.

Private sale prices start at from £299,950 for a studio and £560,000 for a two-bedroom apartment.

Shared Ownership prices start from £85,625 for a 25% share of a one-bedroom apartment (full market value £342,500) and £115,000 for a 25% share of a two-bedroom apartment (full market value £460,000).