The UK’s largest digital marketplace for new and used cars, Auto Trader, is launching a nationwide snap-to-win competition for one lucky member of the public to win a brand-new car this Christmas. This is brilliant for people who are in need of a new car this year, however, even if you don’t win there are loads of used car dealerships like Fort Auto in places like Birmingham that can be visited to get the used car of your dreams in time for Christmas.

A Fiat 500, which receives over 24,000 ad views a day on Auto Trader, has been gift-wrapped in a box, complete with an Auto Trader live price tracker affixed to it. The car will take to the road, touring London, Birmingham, and Manchester between 17th – 19th December.

To be in with a chance of winning the Fiat 500, all members of the public need to do is snap a photo of the Christmas present with the live price tracker when they see it in town and upload their
picture, tagging @autotraderuk #autotraderxmas on Twitter or Instagram, by Friday 20th December.

If the price tracker shows the correct pre-haggled price of the car, they’ll be entered into a prize draw to win it.

The festively wrapped car, complete with Christmas bow, will be touring the following locations in
the run-up to Christmas:
Tuesday 17th December – London
Wednesday 18th December – Birmingham
Thursday 19th December – Manchester

The price tracker on display fluctuates between the RRP of the car and the actual pre-haggled price shown on Auto Trader. Other websites similar to Invoice-Pricing.com could potentially be used by hagglers to double-check the true lowest price of this car.

As the country’s largest digital marketplace for cars, Auto Trader can exclusively reveal the most popular searched-for cars in the country.
The UK’s Most Searched For Cars:
1. VW Golf – 5,593,773
2. BMW 3 Series – 4,717,524
3. Mercedes C-Class – 3,675,486
4. Mercedes E-Class – 2,891,597
5. BMW 1 Series – 2,881,682
6. Ford Focus – 2,849,948
7. Ford Fiesta – 2,842,517
8. Audi A3 – 2,500,002
9. BMW 5 Series – 2,487,497
10. Land Rover Range Rover Sport – 1,747,891