Bad Vegan is the revolutionary fast-food concept from Mark Emms and the Tom Kerridge team. Bad Vegan begins its quest to revolutionise the fast-food market, offering diners a predominantly plant-based menu whilst remaining inclusive to those wanting non-plant-based options. There are ‘no judgements’ at Bad Vegan.

Bad Vegan’s first outlet launches on Thursday 24th June at Camden’s eco-friendly Buck Street market. The kick-off menu has been designed by renowned chef Tom Kerridge to offer dishes which are accessible to all. All main dishes are 100% plant-based pre-topping, diners will then have the option to select a non-vegan topping or side if they decide not to go down the plant-based route.

Co-Founder Mark Emms says: “For so long there has been such limited vegan options at the majority of restaurants, with plant-based eaters having to pick between one or two dishes. We wanted to flip this around and create a space where plant food led the menu, but somewhere that both vegans and non-vegans would be excited to visit.

Bad Vegan is a restaurant that caters for all diets with any judgements left at the door. Ultimately, Bad Vegan aims to showcase that delicious and filling plant-based food can help non-vegans become more aware of their meal choices.”

Whilst serving fast-food, Bad Vegan’s menu is 100% natural, made on-site, using only the freshest and highest quality ingredients. Focused on innovating and exploring recipes with seasonal vegetables, you won’t find a lab grown or meat-tasting substitute in sight.

Bad Vegan’s blockbuster, exclusive menu item, The Taternator (£9.50), is an innovative crunchy potato finger wrapped in soft tortilla, with a choice of three vegan and one non-vegan mouth-watering fillings. Pick from the completely vegan choices of either Cheese and Onion with a toasted sesame salad, pickled jalapeños, Queso sauce and crispy onions; BBQ, Boston style BBQ beans, Queso sauce and crispy shallots; Chipotle, smoky chipotle and fresh lime slaw, roasted peanuts, Queso sauce and fresh chilli, or don’t! – instead choose the non-vegan Beef Brisket option with chimichurri sauce, garlic and lemon slaw.

Further menu highlights include pizza inspired Streetdough Flatbreads (£10.50). Flavours include a Smoky Aubergine Baba Ganoush, Roast Mushrooms with Black Truffle, and a ‘Summer’ flatbread with Tangy Romesco sauce, Olive Oil Roasted Artichokes and Peppers, Vegan Cheese and Piquant Roquito Peppers.

The ultimate table-sharer for vegans and non-vegans alike will be the Cauliflyer (£8.50). Let your taste buds take flight with this dish, featuring crunchy cauliflower florets coated in sweet, sticky chilli sauce with toasted sesame, fresh coriander and chilli.

Co-Founder and Chef Tom Kerridge comments: “When designing the menu, we knew we wanted to create something that brought out the delicious flavours of seasonal vegetables, whilst ensuring that it was filling and affordable to a large audience. The Taternator is a totally new dish that we’re all very excited for Londoners to try this summer.”

If you have any room left, Bad Vegan’s ‘you won’t believe it’s vegan’ Mega Shakes (£6.50) are a must for any sweet-toothed fans. Pick from Cookies and Cream or PB & J, both made with Bad Vegan’s signatureair-light coconut foam. The bar will also be stocked with exclusive Bad Vegan beers created in partnership with Camden Town Brewery, rosé and soft drinks and will run a no single use plastic policy.

Bad Vegan Buck Street Market is the first site to open ahead of future plans to expand around the UK. The 800sq. ft open-plan terrace restaurant will feature over 60 covers for dining in, with over-the-counter takeaway options and click and collect available too.