The NBA Berlin Game 2026 presented by Tissot and The NBA London Game 2026 presented by Tissot, which featured the Orlando Magic and the Memphis Grizzlies playing regular-season games in Berlin and London on Jan. 15 and Jan. 18, respectively, set several records across television viewership, digital and social media consumption, and fan engagement. Highlights include:

TELEVISION VIEWERSHIP

· The NBA Berlin Game 2026 presented by Tissot on Prime Video was the most-watched regular-season game on record in Germany and the most-watched NBA game in Europe this season.

· The NBA London Game 2026 presented by Tissot on Prime Video was the most-watched NBA London Game ever in Europe, with viewership up 90% vs. the last NBA London Game in 2019.

· The Berlin and London Games were the most-watched NBA Global Games ever in the UK.

· This season, viewership of NBA games on Prime Video are up 444% and 455% year-over-year in the UK and Germany, respectively.

DIGITAL AND SOCIAL CONSUMPTION

· Anthony Black’s fastbreak dunk over four defenders in Berlin is the most-viewed highlight of the season across NBA social platforms, generating more than 100 million views and counting.

· Content across NBA social platforms from the two games generated more than 350M views, the second-most ever for a pair of NBA Global Games.

FAN ENGAGEMENT

· Fans from 62 countries and territories purchased tickets to the two sold-out games, a record for any NBA event anywhere in the world.

· More than 50,000 fans registered for tickets to the NBA House fan events in Berlin and London, the most-ever for an NBA House in Europe.

The NBA Berlin Game 2026 presented by Tissot and The NBA London Games 2026 presented by Tissot – the 98th and 99th NBA games in Europe since 1984 – marked the first time the NBA played two regular-season games in two European cities in the same season.