Launching 15th October, COCOON, the leading membership subscription service for luxury handbags, is announcing its first ever pop-up shop at Harvey Nichols, Knightsbridge.

The three month pop-up will offer Harvey Nichols shoppers the chance to try on bags in the COCOON collection, meet the COCOON team and learn more about membership. Existing members will also have the opportunity to drop off their current COCOON bags in store and ‘swap’ for new styles on display. As a growing segment of luxury shoppers and fashion lovers seek more sustainable consumer opportunities, COCOON has emerged as the first-choice circular solution for bag lovers.

Shoppers can expect to find new season trend bags, pre-owned classics and vintage styles from brands such as Prada, Fendi, Gucci and Bottega Veneta, all available to access with membership. Customers can choose from four different membership plans with a range of inclusions and perks (starting from £39), including the newly launched Flexi Membership option, which allows members to access bags on demand for one week at a time. New members can sign up at Harvey Nichols and walk away with a handbag the same day once their membership is approved.

Laura Larbalestier, Fashion Director at Harvey Nichols, said: “We are thrilled to be partnering with COCOON on their first retail concept to offer our customers a circular subscription service for their favourite luxury handbags. The pop-up offers not only a beautiful selection of new and pre-loved designer bags to browse, but also the opportunity to shop more sustainability.”