Expanding fitness franchise Studio Pilates International continues phenomenal growth trajectory as new location opens in Putney

Leading Aussie Pilates group Studio Pilates International has continued its rapid business expansion with the opening of another location in the UK.

The latest addition to Putney, in southwest London, exemplifies the leisure industry’s potential to bring health and wellness to local communities.

Hailed as a pioneering force in the fitness industry, the business group is poised to make significant strides in the UK market over the next five years, with projections indicating over 8 million client visits and an impressive revenue exceeding £200 million for UK franchisees.

In 2023 alone, Studio Pilates facilitated over 1.7 million workouts globally, underscoring its pivotal role in promoting health and wellness on a global scale.

After becoming established in 2002, boasting over two decades of success, this will be the second of Studio Pilates International’s initial nine studios in the UK and Ireland, following the success of the business’ launch studio opening in Exeter.

Jade Winter, Co-founder and CEO of Studio Pilates International, said: “We’re thrilled to see the continued interest in our franchise opportunities and the ambition of entrepreneurs to bring Studio Pilates to their communities.

“From the moment you step through our doors and are greeted by the soft glow of chandeliers and the warmth of dark hardwood floors, you’ll know you’ve entered a space that transcends traditional fitness centers.

“The success of our studios demonstrates the enduring appeal of boutique fitness offerings and the positive impact they can have on local economies.”

The new locations have hit the ground running, attracting over 2,000 customer signups from day one and generating healthy revenue figures. This success highlights the demand for innovative fitness solutions and the willingness of consumers to invest in their health and wellbeing.

And with classes available morning, noon, and night, the Putney studio is poised to accommodate the diverse schedules of a growing community of enthusiasts.

Studio Pilates proudly operates 93 studios worldwide, with the upcoming opening of its 95th studio in Putney, UK. This expansion marks a significant milestone in the company’s journey towards its goal of reaching 100 studios by April 2024, a remarkable feat considering its modest beginnings with just 30 studios globally in 2020.

Rachel Franklin, Franchisee of Studio Pilates Putney, said: “The opening of our Studio Pilates location in Putney marks a significant shift in the UK’s fitness landscape.

“With our luxurious studio setting and innovative approach to Pilates, we’re not just providing a workout – we’re creating a destination for health, wellness, and community.

“As reformer Pilates continues to surge in popularity, we see an incredible opportunity to not only transform bodies but also contribute to the thriving business community in the UK.”

The exponential growth trajectory of the Aussie based global franchise is further exemplified by the anticipation of another 55 studios in the pipeline, poised to launch in various markets worldwide.

The company’s impressive financial performance is reflected in its 24 per cent year-over-year revenue growth from 2022 to 2023, a testament to its robust business model and unwavering dedication to delivering exceptional value to its customers.

As Studio Pilates International continues to expand its footprint across the UK, the company remains dedicated to its mission of changing the way the world works out.

For those interested in owning their own Studio Pilates franchise, visit www.studiopilates.com/franchise-opportunities to learn more.