LYMA, the British science-led luxury wellness brand, today announces a landmark partnership with SoulCycle, the iconic US fitness and wellness community, spanning an initial six activations across the United States and the United Kingdom in June. The partnership launches in tandem with the global debut of LYMA’s ID², a clinically developed gut health powder formulated to help you Feel Superhuman from the inside out.
The partnership begins with the SoulCycle Wellness Weekend at The Barn, Bridgehampton on 26-28 June 2026, SoulCycle’s most iconic and high-profile studio, drawing 1,500 clients over the weekend. As headline sponsor with naming rights across the weekend, LYMA brings its Feel Superhuman ethos to one of the Hamptons’ most coveted wellness moments of the summer season.
The activation will see LYMA present across a branded ID² drinks bar positioned at the iconic yellow barn doors, on-bike ID² gifting across LYMA branded classes, and reserved bikes for LYMA guests, press and brand ambassadors. Riders who share and tag LYMA on Instagram across the weekend will receive a trial of ID² plus 25% off their first purchase.
Beyond the Hamptons, LYMA will host a sponsored ride series across five flagship SoulCycle studios, in New York, West Hollywood, Dallas, Seattle and London, running across the weekend of 26-29 June.
In a UK first, LYMA is also set to host its own SoulCycle pop-up studio at its HQ in Marylebone, London, in early August bringing the full SoulCycle experience directly to employees and its community.
ID² is LYMA’s most significant new product launch since the LYMA Laser PRO. A daily gut health powder developed with LYMA’s scientific advisory team, ID² is built on the principle that optimal performance, physical, cognitive and emotional, begins with the gut microbiome.
Where the supplement category has long relied on vague claims and sub-therapeutic doses, ID² is formulated to the standard LYMA applies to every product in its ecosystem: patented, scientifically dosed ingredients including prebiotic fibres of varying lengths, Omega-3, polyphenols and a super-structure of bioavailable vitamins and minerals. The result is a product designed not merely to support digestive health, but to unlock the kind of whole-body performance that makes you Feel Superhuman.
ID² is available globally from 15 June 2026 at lyma.life.
“We built LYMA because we believed there had to be a better way, a way that starts with the science and works outwards. ID² is the expression of that belief applied to gut health, and SoulCycle shares our obsession with what the human body is truly capable of. This summer, we’re inviting more people than ever to feel superhuman.”
Lucy Goff, Founder, LYMA
“Our riders are on a wellness journey that extends far beyond the bike, and we want to meet them there with products we truly believe in. LYMA’s commitment to science-backed, high-quality formulations made this partnership a natural fit. We’re always looking for ways to educate and give back to our community — and bringing ID² to our riders is exactly that.”
Namita Gupta, Director of Strategic Partnerships, SoulCycle