The Corner Shop is transformed into a space inspired by the soulful atmosphere of traditional Italian markets, where vintage curtains, wooden crates, handwritten signs, and vibrant seasonal produce recreate the spontaneity of open-air stalls. At the heart of the space, the fruit cart and fruit table invite guests to discover the collection as if they were picking the fruit of the day.

Central to the pop-up is Golden Goose’s signature Co-Creation experience. At a vintage communal table, clients work one-to-one with Dream Makers to personalise sneakers, ready-to-wear, and accessories with charms, embellishments, pins, hand-painted details, and screen-printed graphics, ensuring every piece becomes a unique expression of individuality. Custom drawings feature fruit-inspired elements – including vegetables and blooming flowers – further connecting each creation to the spirit of the space. Adjacent, a special fruit cart features dedicated stickers, postcards, and a summer fruit smoothie station, encouraging visitors to pause, connect, and savour the moment.

Throughout the residency, a curated program of immersive workshops brings the Frutteria Golden spirit to life, from sculptural fruit bouquets and fruit ikebana to textile printing with natural fruit stamps and creative colander decoration. Each session transforms everyday elements into moments of beauty and shared creativity. Details of the workshops below:

Colander décor
1, 2 & 22 April
Reimagine a classic colander as a one-of-a-kind creation through painting and thread weaving.

Fruit printing
8, 9 & 23 April
Use fresh fruit as natural stamps to print and personalise your own cotton tea towel.

Fruit bouquets with Octavia Flowers
15 & 16 April
Create your own sculptural bouquet using fresh fruit and seasonal vegetables, turning everyday ingredients into an unexpected work of art.