Offices across the UK, particularly in London, are now at their fullest since the start of the pandemic, with new data showing office occupancy is now at 42% – a drastic rise compared to this time last year. Undeniably, the result of workplace lethargy, higher stress levels and more hours spent commuting is likely to take a huge hit to our health. With data from yfood showing that over 40% of Brits only eat junk food when they are out and about during the week – it is crucial that we as a nation ensure our nutrition is not collaterally affected by reintroduced work-life demands.

Offering a wide range of tasty flavours, one bottle of yfood provides one quarter of your daily source of energy, as well as 25% of your essential micro and macro nutrients. By introducing the concept of ‘Smart Food,’ yfood aims to help young professionals eat a balanced diet anytime, anywhere. In fact, according to a survey of consumers, 50% of customers consume yfood whilst being at work.

What is ‘Smart Food’?
yfood occupies a yet unheard of nutritional category named ‘Smart Food’, a concept, still very much in its infancy which aims to raise awareness for balanced nutrition that is appropriate to all life situations. Utilising future-facing scientific innovation, yfood is decisively driving the advancement of Smart Food with the expansion of scientific methods and incorporates the use of new technologies.

About yfood
Now available in Holland & Barrett, yfood has established itself as the market leader in the Smart Food category in Germany, and is quickly emerging in the UK market. Since the launch of yfood Labs GmbH in Munich in 2017, Ben Kremer and Noel Bollmann have been revolutionising the food industry with their products. Innovative “complete food” in the form of drinks, bars, powders, and hot bowls represents a new way of eating that perfectly fits today’s modern lifestyle. All yfood products are balanced, fully mobile (drink) meals and thus combine fast-paced nutrition with a conscious diet.

The special feature here is the “Complete Nutrition” approach pursued by yfood. It means that the products contain all the essential micro and macronutrients that the body needs – without compromising on taste. The company also focuses on sustainability; yfood takes care of a responsible use of resources and has been a climate-neutral company since 2021. The products are currently sold in more than 30 European markets, including the UK, France, and the Netherlands.