Valentine’s Day is around the corner and of course, this means the return of preparing what to wear in order to celebrate the occasion.

To encourage men and women to feel and look their best, JD Williams has launched its Valentine’s campaign in collaboration with Janey Smith and Roger Hawes, the power couple who won over the nation’s hearts on the hit midlife dating ITV show last year.

Still going strong, the pair are excited to be spending their first Valentine’s together and have worked with the inclusive fashion brand JD Williams to select their favourite picks for date night, romantic dinners, and cosy evenings at home. From cosy knits to dreamy dresses and accessories, there’s a whole host of fabulous pieces in sizes 8 to 32.

As Janey and Roger get ready for the photoshoot, they exclusively reveal to JD Williams how they are spending the occasion this year.

Roger comments, “For Valentine’s Day, I’ll be cooking a meal for Janey and the plan is to have a nice quiet meal for two with a bottle of red. It doesn’t matter whether we are relaxing indoors or at a swanky restaurant, I love spending time Janey, and she looks great in anything she wears! My favourite outfit of hers from the Valentine’s collection is the Ro&Zo Mix Animal Print Wrap Dress, it made her look beautiful.”

Janey, comments: “I am so excited for a relaxing night in with Roger. We are joined at the hip nowadays, and love spending time together, so we’ll make sure this evening is extra special.”

When asked about top tips for women looking to get ready for a date night, Janey comments: “I love getting dressed up for a date outfit and never shy away from wearing a pop of colour. I think what you wear should be a reflection of your personal style and confidence! JD Williams is my go-to brand, and they have a huge selection of clothing to suit every body type. My favourite piece from the collection is the Nobody’s Child Melita Jumpsuit. I think Roger loved it too! Hot pink can be a great colour choice for a Valentine’s outfit as it is bright, bold, and playful. You can style it with several statement rings, sandals, and jewellery.”

When asked about finding love again later on in life, Roger said: “Midlife dating can be hard, trying to juggle spending time with our children and getting in some alone time, but it really is important to get some one-to-one time together and reconnect”.

To help women become the most confident version of themselves, JD Williams has curated a beautiful range of date-night outfits, bras, knickers, chemises, pyjamas and nightdresses. Check out the full collection available on www.jdwilliams.co.uk.