Asian inspired retailer, KENJI, will open its latest store to shoppers on Saturday 7th December at 11am at the Westfield London Shopping Centre, in Shepherd’s Bush and in a first for British retail, queue hopping is encouraged.

The store brings KENJI’s exciting modern Asian culture with a British twist to Westfield, with a unique blend of homeware, fashion, stationery, plushies, snacks and gifts to shoppers, all of which are stylish and fun, yet affordable.

As part of the new opening, KENJI is offering a quirky take on the traditional queuing system – an all too familiar element of British life – and taking the phrase ‘queue hopping’ literally, by providing shoppers who join the queue a KENJI space hopper to enjoy while waiting to gain entry.

If livening up the monotonous task of queuing wasn’t enough, the first 100 customers who spend £10 or more at the store will receive an exclusive goody bag, packed with unique KENJI goodies.

Additionally, the first 1,000 customers to visit the store will receive a special limited-edition gift, created exclusively for the London location as a token of appreciation.

Eddie Shepherd, Managing Director at KENJI said: “We’re absolutely thrilled to be opening a new KENJI store in Westfield London. As one of the capital’s busiest and most popular shopping destinations, it’s the perfect location in which to showcase our range of unique products and to connect with both loyal customers and new visitors alike.

“The new Westfield London store marks a significant step in KENJI’s continued expansion across the UK and we believe our versatile mix of products will appeal to a wide range of shoppers, from those looking for exclusive items for themselves to those seeking thoughtful gifts for their friends and loved ones.”

Join KENJI for a ‘hop-ingly good time’, where customers can look forward to a vibrant, creative and diverse shopping experience, with a little bit of fun and great prizes thrown in!

Visit the Westfield Shopping Centre, Ariel Way, London W12 7GF on Saturday 7th December at 11am to get involved in London’s quirkiest ever queue.
For more information on KENJI and its product range, please visit www.kenji.co.uk.