King Charles’ Portrait Redecorated: “No Cheese, Gromit!”

In a comedic redecoration of the famous portrait of King Charles III, two supporters of Animal Rising pasted the face of the iconic British character Wallace over His Majesty’s. The action highlighted the cruelty on RSPCA Assured farms the group had exposed over the previous weekend.

Daniel Juniper, former Early Years Practitioner and one of those involved said:

“With King Charles being such a big fan of Wallace and Gromit, we couldn’t think of a better way to draw his attention to the horrific scenes on RSPCA Assured farms! Even though we hope this is amusing to His Majesty, we also call on him to seriously reconsider if he wants to be associated with the awful suffering across farms being endorsed by the RSPCA.

Charles has made it clear he is sensitive to the suffering of animals in UK farms; now is the perfect time for him to step up and call on the RSPCA to drop the Assured Scheme and tell the truth about animal farming.”

The report, released by Animal Rising on Sunday, contains investigations from 45 farms across the UK – including chickens, pigs, salmon, and trout. The farms were randomly selected, with investigators finding cruelty and suffering at every single one. The scenes include dead and dying baby chickens, dead pigs left in farm walkways, and salmon being eaten alive by sea lice.

The report details an alleged 280 legal breaches and 94 breaches of DEFRA regulations, with Animal Rising calling on the RSPCA to drop the scheme. On one Somerset farm investigators found a dead and decomposing pig in a walkway, whilst others observed a shed at an RSPCA Assured egg-laying hen farm in Kent with approximately 64,000 chickens in dire conditions.

Orla Coghlan, Former Children’s Nurse and Animal Rising Spokesperson said:

“Just as Feathers McGraw fooled Wallace into a bank heist, the RSPCA has been fooling the British public into thinking their factory farms are – in any way – an acceptable place for animals to live. It’s clear from the scenes across 45 RSPCA Assured farms that there’s no kind way to farm animals.

The RSPCA needs to take a bolder stance on the transition to a plant-based food system, beginning with calls for drastic meat reduction. The charity can, once again, lead the way for animals in the UK, rather than keeping them in misery.”

Animal Rising is a social movement to create a new relationship with all beings and give us a chance for a safe ecological future. The group primarily calls for the transition to a secure and sustainable plant-based food system, alongside a mass rewilding programme.