Little Dessert Shop (www.littledessertshop.co.uk), made famous for its viral desserts and sweet treats, is celebrating the opening of its brand new store in Sydenham by giving away 100 free waffles and a tasty 50% off opening day offer.

Opening its doors on Saturday 26th July the store is ready to welcome locals of the lively neighbourhood in south-east London.

The first 100 dessert enthusiasts will be treated to a free waffle from 1pm, with a choice of either Cookie Explosion Flavour or White Chocolate & Raspberry Roulette. After that, customers can enjoy 50% off the whole menu for the entire opening day.