The UK’s funniest small business name has been revealed after a public vote crowned one small business with ‘Britain’s Best Small Business Name’.

Perky Blenders, a London-based specialty coffee roasters, beat over 1,500 punny-named small businesses to be presented with the hotly contested accolade. The husband and wife duo picked up 16% of the total votes (685 out of 4,402 votes) and will receive a £2,500 grant from Simply Business, aimed at supporting business growth.

The competition by small business insurance provider Simply Business was launched to celebrate the wit, creativity, and humour of the nation’s small business owners.

It comes as a recent study of 2,000 consumers from Simply Business revealed how a witty or funny business name can play a huge part in helping small businesses succeed, with third (28%) of people stating they’d be more likely to shop at a small or local business with a funny or witty business name compared to those without. Two thirds (64%) of people would also be more likely to notice a small or local business with a funny or witty business name.

Perky Blenders was family-formed back in 2015 by husband and wife duo Adam and Victoria Cozens. Originally based in Waltham Forest, a few years on they now have three shops within the borough, and supply to over 60 stores – including Whole Foods, The Conran Shop, Anthropology, and the award-winning Eat17 Spar shops.

Simply Business meticulously considered those with the wittiest and most memorable business names from across the UK before agreeing the shortlist. It was then down to the British public to crown the winner of the competition.

Small businesses are vital to local communities and people are noticeably preferring to shop small rather than at larger chains. Given the choice, nearly nine in ten (88%) people prefer to shop at small, local, or independent businesses when compared to larger chains, or a mixture of small businesses together with larger chains.