New Breed Bottle Shop, specialist retailer of craft beers and natural wines, are set to launch two brand
new subscription services from May 17th. The subscription services will showcase a curated line-up of
the newest releases and limited production bottles as well as top sellers and seasonal favourites. To
kickstart the launch, subscribers can take advantage of an introductory offer and receive 20% off their
first box.

Neil Datta, New Breed Co-founder & Director says “A curated subscription box has been on the cards for
New Breed since before we opened the shop, so we’re delighted to finally be able to launch it this month.”
The Brew Need subscription will include a premium mix of IPA, stout, lager, wheat, sour and fruit beers.

Priced at £50, each bundle will feature between 7 and 10 craft bottles and cans – depending on the labels
included. The Brew Need box will take subscribers on an exploration of some of the world’s most exciting
breweries, featuring beers from top trailblazers in the beer industry. Customers can expect to see beers
from the likes of Verdant, Deya, and Northern Monk among an array of other top UK breweries.

We will also see the arrival of The Juice Need subscription, affectionately named as a celebration of all
the deliciously juicy wines that will be included. Primarily focusing on bottles from natural, low
intervention, organic and biodynamic producers, boxes will be priced at £50 for 3 bottles or £100 for 6
bottles. Customers can choose whether they would like to receive a white, red or mixed box which will
incorporate an evolving rotation of sparkling, rose and orange wines too. Hero producers to look out for in
the first box are Staffelter Hoff, Le Grappin, and Les Sablonettes.

Both subscriptions can be purchased online as a monthly or quarterly package, and as they are contract
free can be paused or cancelled at any time free of charge. The final sign up date for new subscribers will
be the 25th of each month, then deliveries will be made on the first Tuesday of the following month.

Mikey O’Kane, New Breed Co-Founder & Director says “We’ve spent the past few weeks researching,
sampling and drafting which bottles are going to go into our first boxes and are really excited to share
what we’ve created with all our customers.”