Pandora, the world’s largest jewellery brand, announced today that Nicole Clayton will join the company as General Manager of British Isles as of April 1, 2025.

Nicole Clayton brings a wealth of experience from globally recognised consumer goods and fashion brands. Most recently she served as the Global Chief Digital Officer for top FMCG brand Nestlé-Nespresso in Switzerland. Prior to that, she was CEO Americas of premium fashion denim brand G-Star Inc and served as Global Vice President at the American footwear company Caleres. Her extensive retail expertise has been further shaped through her work with global brands such as LVMH, Aritzia, and Bottega Veneta.

“Nicole’s expertise in leadership, building high-performance teams, and driving transformative change makes her the perfect fit for Pandora. She has extensive experience from leading consumer brands, and I am confident that she will bring fresh energy and valuable insights to the team as they continue to elevate our brand’s desirability and drive growth,” says Massimo Basei, Chief Commercial Officer.

“I have been watching Pandora’s incredible journey and transformation, and I am impressed by the continued commitment to craftsmanship, creativity, and sustainability. I am thrilled to join the team and to contribute to the continued evolution and success of the world’s largest jewellery brand,” shares incoming GM Nicole Clayton.

Nicole Clayton is originally from New York but is currently based in Switzerland. She will relocate to London for her new role at Pandora.

Her appointment follows previous General Manager Sonia Lopez Delgado’s decision to step down for personal reasons.