Fancy a free tattoo that’s a cut above the rest? Celebrity tattoo artist, Delphin Musquet is offering FREE tattoos, except he is swapping his studio for a barber shop.

On Monday 21st October, Londoners have a chance to get themselves a complimentary tattoo from sought-after tattooist and fashion designer, Delphin Musquet, at the Sailor Jerry Spiced Rum x Sans Patrie Tattoo Drop, held at renowned Ruffians Barber Shop in Shoreditch, East London.

Experience a night of community and creativity to celebrate the launch of an exciting collab between Sailor Jerry Spiced Rum x Sans Patrie – a multi-discipline tattoo studio and streetwear label in East London.

Sans Patrie Founder Delphin Musquet said: “To me, tattoo studios and barber shops are the epitome of a borderless world, where people from all walks of life come together to connect, create, and share their stories. We’re excited to bring that sense of community and creativity to life with Sailor Jerry Spiced Rum. The ‘Borderless’ collaboration and Sailor Jerry x Sans Patrie Tattoo Drop is about more than just a collection or experience – it’s a celebration of breaking down barriers and embracing diversity.”

Musquet – otherwise known as Delph, has led the way with his intricate fine-line work and has inked scores of celebrities at Sans Patrie – including Grammy-winning icon Alanis Morissette, award-winning music video director Cole Bennett, Emmy-winning actor Julian Morris, as well as designer Daniel Simmons and digital content creator Tim Dessaint.

So, whether you’re a discerning collector of body art, first or only-timer, if getting inked for FREE by the world-class tattoo artist and joining his impressive line-up of VIP clients sounds appealing then read on.

So how does it work?

To secure a free mini masterpiece, make your way to Ruffians Barber Shop® in Shoreditch from 6pm. But chop chop! It’s first come, first serve.

If you’re one of the first 20 people to visit, you can enter the barber shop and give your name (and show your ID) to Sailor Jerry to be entered into a draw.

At 7pm the prize draw will take place and a DJ from Reprezent Radio will announce three lucky recipients, who will be invited to select one of six stunning designs – including ships, hearts and swallows in Delphin’s unique fine line style. All inspired by Sailor Jerry’s illustrious tattoo legacy.

In order to get your free tattoo and enjoy the event Sailor Jerry x Sans Patrie Tattoo Drop, you need to be 18+ and willing to prove it with legitimate photo ID*. And please don’t drink beforehand otherwise you will miss out!

Why are Sailor Jerry x Sans Patrie hosting a Tattoo Drop?

The exclusive Sailor Jerry x Sans Patrie Tattoo Drop follows on from the launch of the collaboration, ‘Borderless’, a limited-edition streetwear capsule collection of coveted hoodies and joggers between Sailor Jerry Spiced Rum and Sans Patrie, which is available now from the Sans Patrie website.

Drawing inspiration from East London’s vibrant melting pot, the collaboration between the two brands embodies a fusion of innovative perspectives. Celebrating tattoo artistry as a powerful form of creativity and self-expression, the campaign pays tribute to the artisan landscape, serving as a love letter to barber shop culture and the craftsmanship that thrives in these communal spaces.

What else can the public expect from the Sailor Jerry x Sans Patrie Tattoo Drop?

Once inside the event, if you fancy a fresh new look – there will also be free haircuts up for grabs, courtesy of the capital’s top stylists at Ruffians® who will be on hand to expertly chop your mop.

And if that’s not enough, Sailor Jerry Spiced Rum x Sans Patrie will be giving away merchandise, such as co-branded caps and palm sized bluetooth speakers.

Only 20 members of the public can enter the event at any time, so make sure you get down there from 6.00pm. The barbers will be working throughout the evening event and the FREE trims will be allocated on a first come, first serve basis. So to get in the chair, simply find a member of the Sailor Jerry or Ruffians team inside the barber shop and let them know!

Karen Daly, Senior Brand Manager at Sailor Jerry, added: “Barber shops are a hub for culture, community and creativity so we wanted to pay homage to this in a truly unique Sailor Jerry way, via tattoos courtesy of Delphin. The aim is to create an experience that honors the artistry of tattoo culture and barber shop craftsmanship. The tattoos, the new ‘Borderless’ streetwear collection, and the atmosphere – it’s all about connecting people through self-expression.”

Event organisers reserve the right to withhold the tattoo if the recipient is determined to be under the influence of alcohol or any other substances at the time of the event. For full T&Cs, head to https://www.exposure.net/event/sailorjerrytc

Another chance to get inked by Delphin…

If you can’t make it down to Ruffians on the Monday 21st October, not to fear, Sailor Jerry is offering another chance to get inked by Delphin.

The duo have launched a prize draw in which fans could win a tattoo with Sans Patrie or some limited-edition Sailor Jerry merch. There are two tattoo sessions, for which winners can choose one of six specially designed illustrations, including ships, hearts, and swallows in Delphin’s unique fine line style, and 600 merch bundles up for grabs.

To enter, purchase a promotional bottle of Sailor Jerry Spiced Rum 70cl from any retailer or a Sailor Jerry serve from any on-trade outlet, then visit https://winwith.sailorjerry.com/, complete the entry form and upload a copy of the receipt. The promotion is only available to those over 18 years old and closes on 30 November 2024.

For more details on how to enter and full T&Cs, head to https://winwith.sailorjerry.com/