Seiko UK is proud to announce the opening of a brand new boutique on London’s New Bond Street this autumn.

In what will be the first two-storey boutique in the world for the Japanese watchmaker, the layout will enable the company to present Seiko and Grand Seiko collections in the same location but with dedicated showrooms for each. The boutique will also incorporate a separate private lounge on the first floor which will house a display of the company’s fabled Credor timepieces.

UK Managing Director David Edwards commented: “This is a very exciting time for Seiko Watch Corporation globally right now, particularly Seiko and Grand Seiko in the UK & Ireland. With the new Bond Street boutique we will not only able to create distinct luxurious spaces for both brands, but also be positioned within an area of London which is rightfully globally synonymous with luxury goods.”