STAYKEEPERS POST RECORD GROWTH FOLLOWING STRENGTH OF SHORT TERM LETS MARKET
Staykeepers is riding the crest of a wave, with a recent strong period of growth on the back of a sharp upturn in the short lets market. Focusing on connecting quality student housing, multifamily and co-living accommodation with guests and travellers around the world, the leading Proptech firm has recently bolstered its team with a series of heavyweight industry hires, whilst achieving record revenues for clients, with the short lets secured proving on average between 20-80% more valuable than long-term lets.
Commenting on the firm’s recent growth, Staykeepers co-founder, Ivo Gospodinov, said: “Since 2021 we have achieved continual growth through our unique platform models that provide our landlord partners with access to hundreds of potential short and long-term tenants, which is allowing us to produce real positive impact to their revenue streams. As a result, we are seeing our existing client portfolio of managed units increase, whilst also attracting new partners, which is driving our international expansion.
“Compared to a lot of our competitors we don’t have the access to some of the funding and technology they do, so we’ve had to remain agile and get to know each market we operate in intimately. I believe this is what has set us apart and allowed us to enjoy record growth and achieve excellent results for our clients.”
Active in over 57 cities around the world, Staykeepers is now focusing on expanding its offering in the USA. The firm’s unique model is already translating successfully across the pond, with one New York client seeing a 4.8 times increase in monthly short term rentals revenue without increasing units allocated to Staykeepers. This was thanks to a 154% increase in the average daily rate across 3 months.
Ivo added: “Now that travel restrictions are lifting the world over, we’re seeing demand surge for good quality accommodation in major towns and cities. New York is no different and our unique model has allowed us to unlock revenue for clients that would otherwise have been left with rooms laying empty for long periods. We believe we can translate these results for other clients in New York and across other key U.S. states. It is something we are actively pursuing and are looking forward to seeing similar success.”
Further bolstering Staykeepers’ offering, three new Non-Executive advisors have recently been appointed, each offering a wealth of industry experience and connections to the business. Colleen Pentland, Philip Hillman, Marcus Roberts join the business to help lead and grow Staykeepers’ operations across the UK, Europe and USA.
In 2021, Staykeepers recorded a 32% increase in the number of properties they operate, as well as securing crowdfunding at a £30 million valuation. Moving forward, the Proptech innovators are looking to increase their partnerships with investors and shareholders with a similar growth mindset.
Current portfolio exposure for Staykeepers’ landlord partners includes over 450 marketing platforms such as Airbnb, Booking.com, TripAdvisor and Expedia. But they have also identified other websites where mid-to-long term lets might be found, integrating units on those platforms to market them, covering short term to long term rentals.