THE No7 FUTURE RENEW PHENOMENON: FOLLOWING THE UK’S BIGGEST EVER BEAUTY LAUNCH

One year on from the biggest ever beauty launch in the UK, No7 Future Renew continues to break new ground in skin damage reversal. The serum, containing a world-first super peptide blend which constituted one of the biggest cosmetic science breakthroughs in a generation, was tested in clinical trial over 12 months, and is now clinically proven to deliver ongoing improvements over a year with regular use. The Future Renew serum is also clinically proven to reverse visible signs of photodamage, including pigmentation, fine lines and wrinkles.

The No7 Future Renew range took the world by storm when it launched in April 2023, becoming the UK’s biggest ever beauty launch with over 500,000 transactions in the first four weeks. Since then, one product has continued to sell every seven seconds*, the range holds the record for the highest repeat purchase rate of any facial skincare in Boots** and the two serums are the number one and two selling serums in the retailer. The range has also become a hugely successful British beauty export having launched in Australia, the Nordics, Thailand and the US, where it has become the best -selling serum in Walgreens.

The No7 Future Renew range is all about tackling visible signs of damage. With sun being responsible for up to 80% of visible skin damage, reversing visible signs of sun damage has become the holy grail in skincare, and No7’s Future Renew serum is clinically proven to reverse visible signs of photodamage, including pigmentation, fine lines and wrinkles. It is vital that protection against sun damage is part of people’s everyday skincare regime too. As such, No7 has extended its Future Renew range with the addition of No7 Future Renew Damage Protection Defence Shield SPF50, so as well as reversing the visible signs of sun damage with the existing Future Renew range, people can protect against everyday sun damage too.

Launching on April 10th, No7 Future Renew Damage Protection Defence Shield SPF50 is a lightweight, hydrating fluid, specifically designed for everyday use all year round, so that people can protect their skin from cumulative daily UV exposure which can cause both invisible damage, and visible signs of damage.

To mark the launch on Wednesday 10th April, customers were invited to Boots stores across the country for an exclusive in-store event, including London, Manchester, Nottingham, Bristol and Milton Keynes. The first 50 customers in the queue, received complimentary fizz, cupcakes and a YEAR’S SUPPLY of No7 Future Renew products, worth £500.

The No7 Future Renew range, including the new Damage Protection Defence Shield SPF50, is available nationwide at Boots stores, Boots.com and no7beauty.co.uk.