Tinder is opening a pop up nail bar, ‘Nailing Dating’, in London in partnership with NGO NO MORE. From 25-26 October 2024, members of the public will be able to book appointments for a free gel manicure and nail art*, as Tinder and NO MORE launch their ‘Ten Tips’ – designed to empower singles on their dating journeys.

The nail bar will host free workshops offering advice and coaching on how to have open and honest conversations about dating with your trusted inner circle. This comes as new research from Tinder and NO MORE reveals that 57% of single women (aged 18-35 years old) talk candidly about dating whilst having a manicure, with three quarters (75%) holding back from discussing their dating lives with friends and family.

Single women held back from talking about their dating lives with friends and family as they said that it would ‘make it more complicated’ (35%). And over a third of single women (36%) and a quarter of men (27%) think that they would be judged if they discuss their dating lives openly with friends and family.

As part of the nail bar launch, Tinder and NO MORE are releasing ‘Ten Tips’ for empowered and positive dating. The ‘Ten Tips’ offer all singles tangible and practical advice ensuring that they’re in control of their dating journeys; from how to manage the pace of meeting someone new, to communicating non-negotiables up front. At the nail bar, each of the ‘Ten Tips’ will be reflected in specially designed nail art which members of the public can choose from as part of their free manicure experience.

The confidence boosting tips, which include when to call ‘time’ on a connection, comes as the data also reveals that most young daters swiftly know whether the compatibility between them is there within half an hour of meeting IRL. Despite this, over a third of singles (35%) admitted that they don’t end dates early because they don’t want to offend their date. While over 1 in 10 (11%) said that they had doubted their gut instinct so didn’t end a date early.

Laura Wilkinson-Rea, Snr Communications Director Northern Europe, Tinder comments: “With a relationship formed every three seconds on Tinder, our Nailing Dating nail bar aims to shine a spotlight on having healthy, open conversations about all aspects of dating in an environment where many of us feel comfortable. Together with our NGO partner, NO MORE, we want to equip all singles with tangible advice to ensure that they feel empowered from the very beginning of their dating journey.”

Pamela Zaballa, CEO at NO MORE, comments: “Our collaboration with Tinder for the ‘Nailing Dating’ initiative is a significant stride toward transforming dating culture. At NO MORE, we’re committed to empowering individuals to foster respectful and safe relationships, and this initiative offers a unique avenue to engage in open, honest conversations about dating. We’re excited to see how these conversations unfold and lead to more informed, thoughtful interactions in the dating world.”

The Nailing Dating nail bar, located at 67 Great Titchfield Street, London W1W 7PT, will be open on 25th and 26th October from 10am to 5pm with appointments available on a first-come, first-served basis booked via www.nailingdating.com.

The curated nail design menu brings each of the ‘Ten Tips’ to life to help empower singles to nail their dating goals. The manicures will take around an hour depending on the design selected.

NO MORE and Tinder are committed to promoting positive and healthy dating behaviours. Initial interactions such as the very first message, set the tone of a relationship and these tips can play an important role in supporting those on their dating journeys. The ‘Nailing Dating’ Ten Tips builds upon Tinder and NO MORE’s Healthy Dating Guides which saw 1,400 downloads everyday in the first month following release. The Healthy Guides have also been translated and are available in numerous countries including Germany, France, Spain, Italy, Sweden, Denmark and Norway.