Too Good To Go and Bread By Bike celebrate Sourdough September by fighting food waste
Food app with a conscience, Too Good To Go, and independent North London bakery, Bread By Bike, have teamed up to celebrate Sourdough September and reduce food waste.
From the 14-28 September, all Too Good To Go Magic Bags will contain free Sourdough starter discard in a bid to reduce even more food from going to waste. The food app and bakery hope to inspire users to make their own Sourdough creations at home, whilst ensuring the discard is not wasted.
To help customers to get baking, Bread By Bike has put together a recipe for semi-Sourdough Focaccia which can be found on the Too Good To Go website/Instagram here.
Jamie Crummie, co-founder of Too Good To Go, said: “Sourdough has become one of the nation’s favourite breads, however, unfortunately the baking process can lead to food waste. That’s why this month we’ve teamed up with Bread By Bike to celebrate Sourdough September and encourage everyone to utilise Sourdough starter discard to continue to bake delicious treats at home.”
Andrew Strang, founder of Bread By Bike, said: “We’re thrilled to be celebrating Sourdough September with Too Good To Go this month. Nothing gives us more pleasure than seeing our sourdough loaves enjoyed by our customers and now, for two weeks Too Good To Go users will be able to also rescue surplus sourdough starter in their Magic Bags. We’re looking forward to seeing all the resulting creations.”