TUNBRIDGE WELLS DRAWS IN HONG KONG BUYERS
The allure of the quintessential English countryside is stronger than ever in Royal Tunbridge Wells – particularly with buyers from Hong Kong, according to leading housebuilder Dandara. The developer reports 22 properties have been reserved in the last month at its Knights Wood development from buyers in Hong Kong – equating to approximately 80% of the housebuilder’s sales in this period. Local estate agent Knight Frank also reported an increase in sales in the area from Hong Kong buyers earlier in the year. *
The historic spa town is increasingly sought-after, with house prices having risen over 52% in the last decade.* During the pandemic, the property market became particularly heated, with the Financial Times reporting 2,801 sales in 2020 alone – representing the highest number in five years despite a temporary pause on transactions for seven weeks*. The rush continued this year with sales agreed by Hamptons in the first quarter of 2021 up by 146 compared to the year before*.
Dandara’s Knights Wood development is in Tunbridge Wells, within easy reach of eclectic independent shops and thriving eateries spanning the High Street and the Pantiles. The charming development is perfectly placed to enjoy the Kentish town and country lifestyle, with easy access to London in under an hour, as well as the High Weald Area of Outstanding Natural Beauty where residents can immerse themselves in the English countryside.
Louise Norman, Associate Sales and Marketing Director, Dandara, commented: “We’ve seen interest from buyers in Hong Kong in the last few months in particular, who are primarily families looking for spacious homes with gardens. The development has attracted families since its launch due to the large number of Ofsted rated Good and Outstanding schools nearby, including our primary school on site, as well as being in the catchment area for some of the country’s best grammar schools.
“Our buyers are drawn to the space available in our homes at Knights Wood as well as the green space and beautiful woodlands surrounding the development. With a health club, multi-screen cinema and restaurants just a short walk away, it’s not surprising that the development is proving popular locally and overseas. The allure of Tunbridge Wells is also a prominent factor. The area really does offer the best of both worlds with easy access to London and the countryside – it has something for everyone.”
Dandara prides itself on offering well-designed, high-quality homes. The homes themselves have been designed with an “urban village” style, picking up references in their framework and materials from the traditional Georgian architecture of Tunbridge Wales, reinterpreted in a thoroughly modern style. Every home also benefits from off-road parking, a car port or a garage.
Masterplanner JTP and multi-disciplinary design company Axis Mason have created a collection of public realms at the development, from open streets to intimate courtyards, to bring life and character to the area.
Homes currently available at Knights Wood start from £625,000 for a four-bedroom property.