World’s First Washing Machine Cocktail Maker Comes to London
For decades the way of mixing cocktails has gone unshaken and unstirred: add ingredients and ice into metal cups and shake vigorously. But now, inventors at Jose Cuervo tequila have put a truly unique spin on the age-old method of mixing by taking inspiration from an unexpected household staple… the washing machine.
Introducing the ‘Launderita’: the world’s first ‘washing machine’ designed specifically to mix refreshingly satisfying cocktails. Jose Cuervo appointed a team of engineers and makers who spent hundreds of hours designing the one-of-a-kind colourful contraption to automatically mix the perfect margaritas with every cycle, taking tequila fans on an entirely new drinking adventure.
Users simply pour Jose Cuervo tequila, lemon, lime and light agave nectar into the washing machine’s drawers, hit the start button and witness cocktail-making conventions be completely upended in a luminous silicon drum. Once complete, this mechanised mixologist dispenses Cuervo’s freshly mixed ‘Citrus Bliss Margarita’ from a tap directly into a sherbet-rimmed martini glass.
To celebrate National Margarita Day (February 22nd), Jose Cuervo will be taking its madcap washer-cocktail hybrid on a bar tour, visiting the capital on Saturday February 25th. Londoners thirsty for a margarita and a party will be flocking to the home of cocktail flavour, Barrio Shoreditch.
Known as the place with a slap of Latin attitude, the unexpected invention will mix for the masses at Barrio Shoreditch for the final night of its tour. The Launderita will be spinning away from 5:30pm to late, serving up sumptuously refreshing margaritas by the bucketload.
Those not lucky enough to live within sipping distance of Jose Cuervo’s Launderita can still get a taste of the excitement, with limited number of pre-mixed washing machine margaritas available online.
Those with fingers fast enough to get their details in first will receive a gift pack containing two cocktails mixed in the colourful machine as well as two collectable Jose Cuervo margarita glasses. To register interest in receiving a pre-mixed washing machine margarita visit https://the-jose-cuervo-launderita.myshopify.com/