Jamie Laing is urging the nation to hit snooze on snoozing via a surprise music collab aimed at energising mornings and championing wellness.
The Podcast Host, Ultramarathon Runner, and Reality TV Star has turned Motivational Speaker for the spoken word anthem which aims to transform Britain’s bleary-eyed mornings into turbocharged triumphs.
Titled “Morning People”, the track showcases a bold, synth driven battle cry for better mornings, smarter sleep, and data-driven days — complete with an inspirational animated lyric video.
Drenched in dopamine-bright visuals, the video follows an animated Jamie leaping into action with the help of Samsung’s Galaxy Watch Ultra & Ring — from guided breathing to movement nudges and mindfulness moments. It’s wellness with a beat drop.
The new campaign encourages consumers to become more morning people, with AI-powered sleep tracking, personalised training plans and Energy Score – a daily measurement of your physical and mental energy and readiness. The Samsung Galaxy Watch Series & Galaxy Ring deliver actionable insights so users can stay on track and keep motivation high [1].
From “Check in with your breath, your mood , your mind” to “Use your feet / Find your rhythm ”, Jamie delivers genuine advice with warmth and charisma — all designed to help a sleep-deprived nation build better habits and wake up feeling ready to ditch the snooze button and “carpe the heck outta that diem”.
“If you can beat the morning, you can win the day” says Jamie. “That’s why I love what Samsung Health is doing — helping people understand the body and the mind, and how tech can empower you to live your best day.”
The track follows Jamie’s headline-making 150-mile ultramarathon — a feat that earned him the title of the UK’s official Morning Motivator. And now he’s using his platform to help others start their day right, with a focus on rest, recovery, and routine.
It comes following research that the average Brits only sleeps for 6 hours, with four in 10 admitting that it is stopping them from reaching their full potential.
Ever-changing temperatures (35%), overthinking past decisions (32%), and pain or discomfort (28%) topped the list as issues stopping Brits from getting their 40 winks.
It also emerged that 59% of the nation don’t class themselves as morning people as research shows nearly a third (30%) of Brits hit snooze on a weekday morning twice or more.
Half the nation revealed they feel grumpy (50%) and stressed (34%) in mornings following a rough sleep and over three-quarters (78%) believe their mental wellbeing would improve if they managed to sleep consistently well.
A third of Brits will cancel their plans following a bad night’s sleep (32%) and 33 per cent blame a lack of sleep for snapping at someone, craving junk food (23%) or making an error at work (21%).
Annika Bizon, Mobile Experience VP of Product and Marketing, at Samsung, said:
“Sleep is the foundation to our approach to health, as it influences physical and mental wellbeing, yet our research reveals that many of us aren’t getting enough. That’s why we are taking action, providing innovative tools to help people understand and improve their sleep. By offering insights, coaching, and inspiration like the Morning People track, we are empowering better starts and helping the nation seize the day.”
The study commissioned by Samsung Health, ushers in a new era of wellness powered by AI. The wearable technology including the Galaxy Watch Series & Galaxy Ring paired with Samsung Health, is designed to optimise wellness and recovery, helping users seize the day and reach their goals from the moment they wake up.
Samsung Health’s newly announced features [2] include Bedtime Guidance [3], to help you optimise your sleep; Vascular Load [4], which measures stress on your vascular system while sleeping; Running Coach [5], to help strategise your training; and Antioxidant Index [6], to measure your carotenoids for healthy aging. All designed to help users develop healthy habits, using instant health feedback as a motivating tool.
The new features are part of the One UI 8 Watch, which will be available on the newest Galaxy Watch series.
Download the track, get moving, and let the tech do the rest.
For more information, please visit: www.samsung.com/uk for more details.