We all love Pret, so much so that we eat there several times a week, sometimes even three times a day. However, our taste buds are craving for something new and tasty, so it’s time to unbore our lunch.

The pioneering salad roll brand Kaleido Rolls is launching the first-ever disloyalty program designed to encourage lunchers in London to try something new. Customers who visit Kaleido Rolls stores in September and show their Pret Club subscription card will receive a free roll of their choice.

Aiming to break the lunch hour pattern of stepping into a multi-billion pound chain who are luring customers in with discounts and bundles, the goal of the disloyalty program is to inspire consumers to try something different while supporting independent businesses.

Kaleido Rolls co-founder Laura Mimoun said: “It’s time to cheat on Pret! Our disloyalty program is a fun way to encourage customers to give Kaleido Rolls a go and explore the unexplored. Who knows – they might even discover their new favourite lunch spot.”

Customers can choose from 10 uniquely delectable flavour combinations, all which are wrapped in Kaleido Rolls signature free from gluten rice paper. Half of the menu is vegan or veggie, and the full menu includes flavours: salt beef (new flavour), maple salmon and edamame, prawn and crispy onion, chicken caesar, tuna and pickle mix, feta and pesto (v), falafel (ve), roasted aubergine (ve), veggies and peanut sauce (ve), and sweet potato and tahini (ve).

Founded in 2017, Kaleido Rolls has been shaking up the F&B market with salads you can eat like a sandwich. The brand’s goal is to provide innovative and healthy options for Londoners, while making lunch hour fun and playful. Having taken the London food scene by storm, Kaleido Rolls currently has five kiosks around the capital including their new flagship location on Kingly Street in Carnaby.

The Kaleido Rolls Disloyalty Program runs until Saturday 30 September.