Lloyds appoints new Regional Director for Mid Corporates in London & South regions

Lloyds has appointed Steven Kew as its new Regional Director for Mid Corporate, London & South.

Steven rejoined Lloyds in summer 2025 and will lead a team of Relationship Directors, Managers, and Business Development professionals, driving growth and supporting clients with turnovers from £25m to £100m across a wide range of sectors. He will oversee Lloyds Mid Corporate operations across London, the South East and South West, with a clear focus on delivering the Group’s strategy to grow market share and deepen client relationships.

Steven previously worked in the Mid Markets team at Lloyds where he held senior relationship and business management roles. Here he supported strategic financing, led lending transactions, and contributed to cultural and conduct transformation programmes. His grounding in credit risk and business support functions provided a robust foundation for his later leadership roles.

In 2019, Steven moved to Santander where he held a relationship management role before being appointed as Head of Change, Continuous Improvement & Client Experience, where he led process improvement and investment planning. In March 2024 he returned to a client-facing role as Regional Director for East of England and East Midlands.

Steven Kew, Regional Director for Mid Corporate, London & South, said: “The Southern regions are prime locations to do business in the UK, home to a wealth of successful companies that make a significant contribution to our national economy.

“Our Business Barometer shows that confidence in London and the South has remained resilient in recent months, highlighting how businesses of scale are continuing to adapt, invest and plan for growth, even against a backdrop of wider economic pressures. I’m looking forward to working with businesses in the region to provide the tailored support needed to help unlock new opportunities and achieve long-term success.”

Steven brings more than 16 years of experience in commercial banking, after originally joining Lloyds Bank as a graduate in 2009.

His appointment is part of broader investment by Lloyds in the Mid Corporate segment, which has seen a number of senior hires across the UK to support Lloyds’ ambition to help Britain prosper in the mid-market space.