Price Bailey have been shortlisted for the ‘Best Financial Services Campaign’ award at the Chartered Institute of Marketing (CIM) Marketing Excellence Awards 2020.

The awards will be held at London’s The Brewery on April 2nd 2020, for its 11th year of recognising the best industry talent. Previous winners include Britvic, Natwest, Royal Air Force, Transmission and Southeastern. The ceremony will see the best of UK marketing’s talent compete to be rewarded for their marketing campaigns and marketers over the last twelve months.

Price Bailey’s shortlisted Inside the Minds of Business Leaders campaign focused on giving SME businesses a voice, whilst raising the profile of Price Bailey as a strategic growth partner. It combined 80 years of experience working with businesses in East Anglia with in-depth quantitative research into the growth strategies of 400 business leaders, insight from successful entrepreneurs, and analysis on SME growth from known industry commentators and economists.

Mel Root, Marketing Director at Price Bailey said: “Our Inside the Minds of Business Leaders campaign has gone from strength to strength in recent years and this is thanks not only to the marketing team, but also to engagement from across the firm, as well as local businesses and partners. This is the first time we have been nominated for an award at the CIM Marketing Excellence Awards and to be a finalist is a fantastic reflection of the time and effort involved in this campaign.”

Chris Daly, chief executive of CIM said, “In uncertain times, the UK marketing industry has risen to the challenge to produce high quality campaigns and significant rewards. For over a decade, our Marketing Excellence Awards have recognised the industry’s achievements and high achievers, but, this year, picking a short list has proved harder than ever.”